{"id":3131,"date":"2019-11-12T18:54:32","date_gmt":"2019-11-12T12:54:32","guid":{"rendered":"https:\/\/bikroy.com\/blog\/?p=3131"},"modified":"2021-06-14T12:25:18","modified_gmt":"2021-06-14T06:25:18","slug":"a-look-back-at-bikroys-7-year-journey","status":"publish","type":"post","link":"https:\/\/blog.bikroy.com\/en\/a-look-back-at-bikroys-7-year-journey\/","title":{"rendered":"A Look Back at Bikroy\u2019s 7-Year Journey"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Bangladesh is growing rapidly along with the world economy. The standard of living has changed remarkably over time, and so has the pattern of buying and selling. Introducing Bangladesh to a convenient service that almost did not exist in the region, <a href=\"https:\/\/bikroy.com\/en\" target=\"_blank\" rel=\"noopener noreferrer\">Bikroy.com<\/a> began in 2012 as a classified listings website. Using the power of the internet, you can now buy and sell almost anything on Bikroy, from Electronics and Cars to Property, and even hire people or get a job! At the moment, Bikroy has an average of 3.5 million monthly users and over 1 million app users every month. In addition, nearly two lac ads are published per month by more than one lac sellers, from which more than 6 lac interested buyers are finding their favorite deals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s look at some of the milestones and facts of Bikroy:<\/span><\/p>\n<h2>Milestones:<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3134 size-large\" src=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/01-Intro-Section-About-Bikroy-590x1024.png\" alt=\"Journey Infographic Bikroy Intro\" width=\"590\" height=\"1024\" srcset=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/01-Intro-Section-About-Bikroy-590x1024.png 590w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/01-Intro-Section-About-Bikroy-173x300.png 173w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/01-Intro-Section-About-Bikroy-768x1332.png 768w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/01-Intro-Section-About-Bikroy-231x400.png 231w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/01-Intro-Section-About-Bikroy.png 1200w\" sizes=\"auto, (max-width: 590px) 100vw, 590px\" \/><\/p>\n<h3><span style=\"font-weight: 400;\">Global Market Stats<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Bikroy is a part of Saltside Technologies from Sweden, which has also been operating successfully in Sri Lanka as ikman.lk and in Ghana as Tonaton.com.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3132\" src=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-01-1024x687.png\" alt=\"Journey Infographic Bikroy Timeline 1\" width=\"604\" height=\"405\" srcset=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-01-1024x687.png 1024w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-01-300x201.png 300w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-01-768x515.png 768w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-01-596x400.png 596w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-01.png 1200w\" sizes=\"auto, (max-width: 604px) 100vw, 604px\" \/><\/p>\n<h3><span style=\"font-weight: 400;\">Website Ranking<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Within a year of launching as the first bi-lingual online classified service in Bangladesh, Bikroy became the highest visited classified ad site, and was ranked among the 5 most popular websites in the country, as well as the most Googled local site.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3133\" src=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-02-1024x687.png\" alt=\"Journey Infographic Bikroy Timeline 2\" width=\"604\" height=\"405\" srcset=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-02-1024x687.png 1024w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-02-300x201.png 300w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-02-768x515.png 768w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-02-596x400.png 596w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/7YI-Timeline-Blog-02.png 1200w\" sizes=\"auto, (max-width: 604px) 100vw, 604px\" \/><\/p>\n<h3><span style=\"font-weight: 400;\">Top Ad &amp; Bump Up Service<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In 2014, Bikroy launched banner advertising and reached two million likes on its Facebook page. That same year Bikroy introduced premium listings in the form of Top Ad and Bump Up features, to enable users to make their ads more visible.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Selling Qurbani Animals &amp; Bikroy App<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In 2015, Bikroy started selling sacrificial animals online for the first time. In the same year, Bikroy partnered with A2i to provide e-commerce services and also launched the Bikroy App for Android and iOS devices.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Membership Service &amp; Top of Mind<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In 2016, Bikroy launched membership service and reached the milestone of three million fans on the Facebook fan page. In recognition of its excellent effort, Bikroy achieved the &#8220;Best Brand Award&#8221; by Bangladesh Brand Forum. This year, according to the Top of Mind survey by Millward Brown, Bikroy ranked among the top 3 websites for the second time.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3136\" src=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-C-1024x687.png\" alt=\"Journey Infographic Bikroy Timeline 3\" width=\"604\" height=\"405\" srcset=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-C-1024x687.png 1024w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-C-300x201.png 300w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-C-768x515.png 768w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-C-596x400.png 596w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-C.png 1200w\" sizes=\"auto, (max-width: 604px) 100vw, 604px\" \/><\/p>\n<h3><span style=\"font-weight: 400;\">#BiratHaat Campaign &amp; Buy Now<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In 2017, Bikroy arranged the &#8216;#BiratHaat&#8217; Contest for the first time during the Qurbani season, which has now become its flagship campaign. That same year, Bikroy launched its e-commerce section &#8216;Buy Now\u2019. Another significant achievement for Bikroy was increasing the proportion of female employees in the workplace by 7%, as a part of the United Nations&#8217; #HeforShe campaign.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Rich Media Banner Ads &amp; Brand Health Research<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In 2018, rich media banner ads were introduced on the Bikroy website with high-quality animation and rich media content. The same year, Bikroy launched #ILoveBangladesh campaign and also reached 4 million fans on the Facebook fan page. Additionally, in the survey &#8216;Online Brand Health: Market Research Report&#8217;, conducted by Somara-MBL Ltd., Bikroy became the top-rated online marketplace for three years in a row. On top of that, Bikroy achieved \u201cBrand Leadership Awards\u201d and \u201cBest Employer Awards\u201d by the Bangladesh Master Awards 2018.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3137\" src=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-D-1024x687.png\" alt=\"Journey Infographic Bikroy Timeline 4\" width=\"604\" height=\"405\" srcset=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-D-1024x687.png 1024w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-D-300x201.png 300w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-D-768x515.png 768w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-D-596x400.png 596w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/02-Timeline-D.png 1200w\" sizes=\"auto, (max-width: 604px) 100vw, 604px\" \/><\/p>\n<h3><span style=\"font-weight: 400;\">BikroyJOBS &amp; Urgent Service<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In 2019, Bikroy.com re-launched BikroyJOBS in a new platform with a new user interface and revamped features, ensuring an affordable and efficient recruitment service for employers and specializing in part-time, entry-level and freshers\u2019 employment. At the same time, Bikroy introduced &#8216;Urgent&#8217; premium service for sellers.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Reaching Break-even<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">2019 is marked a significant internal achievement of Bikroy as the company reached break-even. The main reason for Bikroy\u2019s success is bridging the distance between the buyers and sellers. By connecting buyers and sellers online, wherever they are in the country, Bikroy has enabled everyone to find their version of perfect and in the process, help them participate in the national economy and in turn grow as a company. <\/span><span style=\"font-weight: 400;\">Every time any new service or feature is launched &#8211; it got a very good response from the users which boosted the confidence and inspired to bring many more exciting offerings for the users. <\/span><span style=\"font-weight: 400;\">For the past 7 years, <\/span><span style=\"font-weight: 400;\">Bikroy <\/span><span style=\"font-weight: 400;\">has been the largest marketplace in Bangladesh, with millions of buyers and thousands of small, medium and corporate businesspersons and entrepreneurs all over the country. From here, Bikroy.com is committed to advancing the classifieds, jobs and e-commerce industries in Bangladesh.<\/span><\/p>\n<h2>Bikroy Facts:<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3138 size-large\" src=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/03-Employees-902x1024.png\" alt=\"Journey Infographic Bikroy Data 1\" width=\"604\" height=\"686\" srcset=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/03-Employees-902x1024.png 902w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/03-Employees-264x300.png 264w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/03-Employees-768x872.png 768w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/03-Employees-352x400.png 352w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/03-Employees.png 1200w\" sizes=\"auto, (max-width: 604px) 100vw, 604px\" \/><\/p>\n<h3><span style=\"font-weight: 400;\">Employee Data<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">More than two hundred employees are currently working with Bikroy. Bikroy always maintains at least a 40-60 percent female to male ratio in the workforce. In terms of the global market, over six hundred employees of 23 nationalities are working in 5 offices worldwide.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Number of Ads on Bikroy<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Daily ten thousand ads and annually thirty-six thousand ads are posted on Bikroy, with an average of 23 interested buyers per ad.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3139\" src=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/04-Number-of-Ads-1024x899.png\" alt=\"Journey Infographic Bikroy Data 2\" width=\"604\" height=\"530\" srcset=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/04-Number-of-Ads-1024x899.png 1024w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/04-Number-of-Ads-300x263.png 300w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/04-Number-of-Ads-768x674.png 768w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/04-Number-of-Ads-456x400.png 456w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/04-Number-of-Ads.png 1200w\" sizes=\"auto, (max-width: 604px) 100vw, 604px\" \/><\/p>\n<h3><span style=\"font-weight: 400;\">Top Categories<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The top categories of Bikroy include Mobiles, Vehicles, Property, and Electronics.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3143 size-large\" src=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Bikroy-Members-805x1024.png\" alt=\"Journey of Bikroy Infographic Member Data 10\" width=\"604\" height=\"768\" srcset=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Bikroy-Members-805x1024.png 805w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Bikroy-Members-236x300.png 236w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Bikroy-Members-768x977.png 768w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Bikroy-Members-314x400.png 314w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Bikroy-Members.png 1200w\" sizes=\"auto, (max-width: 604px) 100vw, 604px\" \/><\/p>\n<h3><span style=\"font-weight: 400;\">Bikroy Members<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">So far a total of 35,000 members have been associated with Bikroy, with sixty-five lac ads being posted per year by members. Each member also gets an average of 90 monthly interested buyers for every ad.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3145 size-large\" src=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Fun-Fact-1-1024x474.png\" alt=\"Journey of Bikroy Infographic Fun Fact\" width=\"604\" height=\"280\" srcset=\"https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Fun-Fact-1-1024x474.png 1024w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Fun-Fact-1-300x139.png 300w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Fun-Fact-1-768x355.png 768w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Fun-Fact-1-600x278.png 600w, https:\/\/blog.bikroy.com\/en\/wp-content\/uploads\/2019\/11\/06-Fun-Fact-1.png 1200w\" sizes=\"auto, (max-width: 604px) 100vw, 604px\" \/><\/p>\n<h3><span style=\"font-weight: 400;\">Fun Fact<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Since Bikroy has approximately 2,500 member shops, it would theoretically be larger than Dhaka New Market, Bashundhara City or Jamuna Future Park if it were a physical shopping mall.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Undoubtedly, Bikroy.com has also played a significant role in improving the financial and social status of people, is a unique means of selling new and used products or services.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pinterest: <a href=\"https:\/\/www.pinterest.com\/pin\/501447739762519431\/\">https:\/\/www.pinterest.com\/pin\/501447739762519431\/<\/a><\/span><\/p>\n\n<div class=\"mag-box-title the-global-title\"><b><a href=\"\/\/bikroy.com\/en\/ads\/bangladesh\/essentials\">Browse Buy and Sell Essentials in Bangladesh<\/a><\/b><\/div><figure class=\"wp-block-table is-style-regular\"><table><tbody><tr><td><a href=\"\/\/bikroy.com\/en\/ads\/dhaka\/essentials\">Buy and Sell Essentials in Dhaka<\/a><\/td><td><a href=\"\/\/bikroy.com\/en\/ads\/chattogram\/essentials\">Buy and Sell Essentials in Chattogram<\/a><\/td><\/tr><tr><td><a href=\"\/\/bikroy.com\/en\/ads\/dhaka-division\/essentials\">Buy and Sell Essentials in Dhaka Division<\/a><\/td><td><a href=\"\/\/bikroy.com\/en\/ads\/khulna-division\/essentials\">Buy and Sell Essentials in Khulna Division<\/a><\/td><\/tr><tr><td><a href=\"\/\/bikroy.com\/en\/ads\/sylhet\/essentials\">Buy and Sell Essentials in Sylhet<\/a><\/td><td><a href=\"\/\/bikroy.com\/en\/ads\/chattogram-division\/essentials\">Buy and Sell Essentials in Chattogram Division<\/a><\/td><\/tr><\/tbody><\/table><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Bangladesh is growing rapidly along with the world economy. The standard of living has changed remarkably over time, and so has the pattern of buying and selling. Introducing Bangladesh to a convenient service that almost did not exist in the region, Bikroy.com began in 2012 as a classified listings website. Using the power of the &hellip;<\/p>\n","protected":false},"author":18,"featured_media":3141,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-3131","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bikroy-updates"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Look Back at Bikroy\u2019s 7-Year Journey - Bikroy Blog EN<\/title>\n<meta name=\"description\" content=\"%\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bikroy.com\/en\/a-look-back-at-bikroys-7-year-journey\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Look Back at Bikroy\u2019s 7-Year Journey - 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